Since it’s launch last month, AIS have been heavily promoting the new Lava Pro 5.0 smartphone.
AIS is offering the 5 inch quad core Android smartphone for just 4,790 baht, with 4,000 baht worth of talk time included in the deal.
At present it is arguably the best value smartphone in Thailand but is the latest offering from AIS actually any good?
I got a chance to take a closer look at the AIS Lava Pro 5.0 at Thailand Mobile Expo, which was recently held in Bangkok.
The AIS Lava Pro 5.0 is the latest addition to the company’s own inhouse Lava series of smartphones, which use AIS’s flavour of Android and which vary in size from 3.5 inch up to 5 inch displays. There are six phones in total, all of which are available in a variety of ‘Super Combo’ packages which offers the affordable handsets with some kind of talk time offer.
Premium or flagship this thing isn’t and if you’re used to a using a genuine flagship device then the AIS Lava Pro 5.0 will probably be quite a comedown.
That’s not to say it doesn’t look good. Up close the device looks just fine, certainly no worse than the plethora of Android devices that are available currently, a lot of which look pretty similar.
With the exceptions of the the Samsung Galaxy Note Edge and the LG G Flex 2 there aren’t that many different looking phones out there, which is kind of peeve of mine at the moment and one which I’ll save for another day.
All I will say is that fingers crossed the Samsung Galaxy S6 brings a bit of innovation back to smartphone design when it is launched in March.
Anyway, back to the Lava Pro 5.0, and on handling the device the for the first time, its flimsy and plasticy feel is like no other smartphone I’ve seen.
In the office, we’ve got an Asus Zenfone 4 (3,900 THB) and a Microsoft Lumia 535 (4,490 THB) both of which are cheaper to buy cheaper than the Lava Pro 5.0, yet the difference in construction quality would certainly suggest otherwise.
However, it’s not all bad.
Keep in mind that as an entry level phone the AIS Lava Pro 5.0 does offer great value for money and despite its meagre plastic exterior, the device does have a few things going for it.
The 8 megapixel rear facing camera actually seemed pretty good considering its spec and the front facing 5 megapixel camera has more than enough for those who enjoy taking selfies.
The quad core processor also has capacity to handle basic tasks such as Facebook, checking emails and web browsing but don’t expect too much more.
Another plus point was the phones OS, the AIS version of Android 4.4, which was actually pretty good and seemed better than the OS used by Huawei on the Ascend Mate 7, which I had also recently tested out.
If you’re looking for an entry level phone that can take fairly good pictures, is capable enough of handling Facebook and the like and which certainly isn’t going to cost you the earth, then for Thailand based readers, the AIS Lava Pro 5.0 is worthing considering just as long as you don’t expect anything more.
Find out more about the Lava Pro 5.0 on the AIS website.
AIS Lava Pro 5.0 specifications
Processor and Operating System
Quad-core 1.3 GHz, Android 4.4, 1GB Ram internal memory
8 GB Expandable Memory
Micro-SD, up to 32 GB
Display And Camera
Screen Size 5.0 inches
Screen Resolution 1280×720 pixels
Screen Type IPS LCD
Screen Colors 16M
8 MP front rear camera
5 MP front facing
High Speed Data
Li-ion 2,500 mAh
Standby Time 775 h
Talk Time 28h
Jonathan is our Google Nexus and Android enthusiast. He is also fanatical about football which makes it all the more strange that he should support Stockport County. In addition to writing about tech, Jonathan has a passion for fitness and nutrition and has previously written for one the UK’s leading watch and horology websites.