A new report from Bloomberg claims Apple plans to charge $10-$15 per month for its new music streaming service, and the company plans to sign up high profile artists for exclusive content.
Beats Music relaunched under Apple brand
The report follows our previous report that Apple plans to relaunch Beats Music streaming at its annual developers’ conference in June. The previous price estimate was that the service may cost just $7.99 per month, but the latest information claims Apple may instead offer tiers at $9.99 per month for a single user to $14.99 per month for a family account.
Apple has also approached high profile artists in order to get exclusive content for the new service – including Florence and the Machine, Taylor Swift, and more than a dozen other artists, according to Bloomberg.
Apple has a lot of competition now, as Jay-Z just launched a similar service called Tidal last month, with many popular artists onboard to promote and release exclusive material for the service.
Other claims say that Apple executive and music mogul Jimmy Iovine was trying to lure away artists from making a deal with Tidal, while Kanye West recently said that he passed up a multimillion dollar deal with Apple. It’s not clear however if he meant Apple’s new music service, which will be based on the technology Apple acquired when it bought Beats Music last year.