Game of Thrones Season 7 was pirated more than one billion times, according to new data released by piracy monitoring group MUSO.
That staggering figure means that each episode from the latest season was illegally downloaded or streamed approximately 140 million times, which is far greater than the 32 million who watched it through official channels.
Perhaps unsurprisingly most of the piracy came from online streaming services, which accounted for 84.7 percent of the total. Torrents accounted for 9.1 percent and direct downloads 5.6 percent, while private torrent trackers accounted for 0.6 percent.
Andy Chatterley, MUSO’s CEO and Co-Founder, told TorrentFreak that the recent leaks of numerous episodes could have contributed to the high numbers.
“It’s no secret that HBO has been plagued by security breaches throughout the latest season, which has seen some episodes leak before broadcast and added to unlicensed activity,” Chatterley said.
Chatterley also said that the figures show that streaming, rather than torrenting is the biggest problem facing content rightsholders.
“In addition to the scale of piracy when it comes to popular shows, these numbers demonstrate that unlicensed streaming can be a far more significant type of piracy than torrent downloads.”
MUSO says it sourced the data for streaming traffic from SimilarWeb, which used a sample from 200 million devices and thousands of popular pirate sites.
While MUSO says the data is accurate, it is probably best considered an estimate, as the amount of times GoT season 7 was pirated is likely to be far greater.
This is because MUSO’s report does not include data from China, nor does it include traffic from so called “fully loaded Kodi boxes”.
Total Global Downloads and Streams by Episode
Episode one: 187,427,575
Episode two: 123,901,209
Episode three: 116,027,851
Episode four: 121,719,868
Episode five: 151,569,560
Episode six: 184,913,279
Episode seven (as of 3rd Sept): 143,393,804
All Episode Bundles – Season 7: 834,522
TOTAL (as of 3rd September) = 1,029,787,668