Global internet usage on mobile devices has exceeded desktop use for the first time.
Data released by web analytics firm StatCounter found that mobile devices accounted for 51.3 per cent of global internet usage during October, compared to 48.7 percent of internet use from desktop.
StatCounter defines a mobile device as a: “pocket-sized computing device, typically having a display screen with touch input or a miniature keyboard.”
“This should be a wake-up call especially for small businesses, sole traders, and professionals to make sure that their websites are mobile friendly,” Aodhan Cullen, StatCounter CEO said in a statement.
“Mobile compatibility is increasingly important not just because of growing traffic but because Google favours mobile friendly websites for its mobile search results,” he added.
Last year, it mobile also overtook desktop on Google searches, with smartphones and tablets accounting for an average of 100 billion searches every month.
While internet usage on mobile has surpassed desktops in many emerging markets, in the United States and Britain desktops still dominate where they are responsible for 58 and 55.6 percent of searches, respectively.
However, in Thailand, mobile is leading the way, with mobile devices accounting for 57.31 percent of internet searches compared to 37.75 percent on desktop and 4.95 percent on tablet.
Reasons behind the proliferation of mobile searches is in part due to the Google starting to favour mobile friendly websites in its search results.