Google Launches Cloud Storage Nearline for Cold Storage


Google announced their latest cloud storage solution: Cloud Storage Nearline. The product introduces a cost effective solution to cold storage for startups and enterprises alike. Cold storage is used when data is not accessed frequently.

Data, such as backups and log files, will be able to be hosted on the cloud for just $0.01 per gigabyte.

Tom Kershaw, the director of project management, states that there is a large gap between online and offline storage costs. Companies need to be able to access pertinent data quickly, but cold data that is not accessed frequently is relatively expensive with a standard cloud storage solution.

Nearline isn’t quite online, but it’s not offline either. While other cloud storage providers, such as Amazon, offer a similar product, Amazon’s Glacier service can take up to three hours to access the data. For many companies, this is simply too long. With Cloud Storage Nearline, data will be able to be accessed within just 3 seconds of a request.

The company’s goal is to ensure that companies don’t have to delete data or move data to offline storage. Consumers can also use the product to store photos or other data that is not often accessed.

A complex solution, Google’s new product resides on the same system as other Google storage products. Users will have the same level of encryption and security as all of Google’s storage solutions offer. Google’s API will work with Nearline, making it easy for companies and developers to integrate Nearline into their services.

Google has partnered with several storage companies in an effort to promote Nearline further. Symantec, NetApp and Iron Mountain are just a few of the companies that have partnered with Google so far.

A Google spokesperson states that they expect early users to use Nearline to store photos, documents and videos.



  1. David patterson on

    3 seconds is way much closer to online than offline, when Glacier was first launched, 3-5 hours warming up period was not a big issue when we looked at the savings, we started to look for solutions to have a hybrid option and we found Zoolz, it was a very simple process to upload over 50TB to Glacier while having the most important 4 TBs on a local cash along with the cloud (thanks to Zoolz), but this be something different.

  2. I see this as another proposal or option as hybrid cloud solution. Anyone setting up a hybird cloud needs to carefully separate mission-critical or strategic systems. It is also crucial to ensure setup with security and flexibility for access to information. So, selecting the right solution takes a lot of questions to ensure it comply to your business needs. Take my company as example, we did set up hybrid cloud to satisfy both user, business and system needs. Our hybrid cloud is a mix of offsite and online for both user and system. For example, we backup users’ file asset through cloudbacko to both local disk and cloud storage such as google drive. On the other hand, we set up DAG group with load balancing between multiple virtual machines in number of servers. Retention is also kept both monthly and quarterly…etc…. With all these said, I just want to emphasis, hybrid cloud will be trend. This is because data availability is the key to the growth of an enterprise.