The search engine giant has said that it will now do more to inform users about how it uses their personal data in order to ensure that it falls in line with the UK’s Data Protection Act.
In March 2012, Google updated the privacy policies on more than 70 of its web based services, including on Google+, Gmail and YouTube, despite widespread opposition from the European Union’s data protection watchdog.
According to the agreement signed by Kent Walker, Google’s senior vice president, the company will also provide users with more detailed information on the how and why it processes personal data.
Furthermore, Google will also redesign the Account Settings page so that users can find information and have greater control on exercising their rights with regards to data protection when using Google services.
Speaking after the ruling, the ICO stressed the importance of organisations make sure they comply with data protection laws.
“It is vital that there is clear and effective information available to enable users to understand the implications of their data being combined,” said Steve Eckersley, the ICO’s head of enforcement.
Jonathan is our Google Nexus and Android enthusiast. He is also fanatical about football which makes it all the more strange that he should support Stockport County. In addition to writing about tech, Jonathan has a passion for fitness and nutrition and has previously written for one the UK’s leading watch and horology websites.