LG G4 smartphone to be launched in April


South Korea’s tech giant LG is expected to launch its next flagship G4 smartphone at the end of April, according to sources named in the Korea Herald.

G4 available next month

“LG has recently decided the debut schedule for its new marquee phone G4”, said one of the sources quoted.

The chief of LG’s mobile business unit, Cho Ju-no, also hinted at Mobile World Congress in Spain earlier in the month that the new smartphone could be unveiled in April, but now the news is all but confirmed.

Cho said that the new G4 will have new features such as a better camera, and a clearer display than the previous model, as well as a better overall user experience.

LG, based in Seoul, will use what’s known as a dual UX for the new G4, which allows users to use either an ‘expert mode’ – which has functions tailored to tech-savvy customers, to a ‘normal mode’, which shows more simple items on the home screen for first-time smartphone users (are there any of those?).

LG G4 with G Pen

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As LG’s new phone is slated to be released just weeks after Samsung’s Galaxy S6 and Galaxy S6 Edge, Korea’s second-biggest electronics company will undoubtedly be locking horns with its rival.

Market analysts have said the competition between the two Korean companies may end with a victory for Samsung, which has managed to successfully attract a lot of global attention for its latest S6 models. Those phones come in several colours and feature a curved screen on both sides of the Edge – something that has received considerable positive reaction recently.

However, LG is confident about the potential of the G4: “The G4 may hit record sales of 9.2 million units in 2015, up 15 percent from those of the G3 last year,” said Lee Seung-hyuk, an analyst from Korea Investment and Securities.

SOURCE: Korea Herald