Ride hailing app Uber has today announced it will launch a new motorcycle taxi service in Thailand.
UberMOTO will initially launch in Bangkok and users will be able to order motorcycle taxis through the Uber app in the same way as they do when ordering a regular Uber.
Uber says its new two wheel service will be the “most affordable mobility option in Bangkok” and cheaper than local motorbike taxi drivers, with rates starting from ฿10 + ฿3.50/km + ฿0.85/min.
It also aims to pick customers up within 2 minutes.
Initially UberMoto will be available in the Sathorn, Siam and Silom areas of Bangkok but will expand coverage throughout the city as it adds more drivers.
The company is putting a lot of emphasis on road safety, with all UberMoto drivers carrying spare helmets for passengers. Uber has teamed up with the Thai Traffic Police and Head Awareness, which helps to promote the importance of wearing a helmet when riding a motorcycle.
— Karun Arya (@karunspeak) February 24, 2016
The launch of UberMoto means Uber will now go head to head with its biggest rival in the region, Grab, which already offers its own motorcycle taxi service – GrabTaxi – in Bangkok.
Earlier this month, Uber announced it would trial a cashless payment option for some users in Bangkok, with this option also being available to users of the new UberMoto service.