Nintendo to release first smartphones games this year

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Fans of Japanese video game company Nintendo won’t have to wait too long to get their hands on the company’s first mobile games. In a follow-up presentation to the recent financial results, Nintendo president Satoru Iwata stated that the first of five games for mobile phones are due for release by the end of the year.

The remaining four will arrive by March 2017. Nintendo already outlined its plan back in March, saying that it would partner with Japanese mobile developer DeNA to make games based on the Nintendo back catalogue. It’s not yet clear how the two companies will divvy up the development effort, but a report from Japanese news outlet Sankei claims that the producer of the hugely successful Mario Kart series, Hideki Konno, would be involved.

Nintendo also revealed some details about its other project, the “integrated membership service”, which was announced alongside the next-gen NX system [Gamespot].

Iwata said:

I can share with you at a high level the idea is that the consumer can access multiple devices using one common ID. For us to be able to bridge the gap between smart devices and dedicated game systems, we will offer advantages to consumers who use one ID across multiple devices. So far, the members input their Club Nintendo ID to use the services. With this new service, our members will be able to visit Nintendo’s website and log in with one ID, and they will receive various services including the ones based on their past purchases and gameplay records as well as services that will be an improved version of the current loyalty program. With this new membership, we are planning to deploy services that will make playing Nintendo games with their game pals more fun regardless of which platform they are accessing.

It sounds similar to PlayStation Network and Xbox Live, but the company may well be creating something a little unique to stand apart from its competitors.

Another interesting bit of information to emerge from the Nintendo presentation was their plan to boost 3DS sales in Japan by appealing more to female customers. The 3DS has had a bit of a downturn in Japan recently, where they have typically enjoyed strong sales. The company didn’t go into much details, simply stating that it plans to “release titles that offer high potential to appeal to female consumers, and we would like to further strengthen our approach to reach a female audience covering wider generations”.

SOURCE: Nintendo Japan

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