Smartphone subscriptions in Thailand to hit 50 million by end of 2016


The number of smartphone subscriptions in Thailand is expected to reach 50 million by the end of the year.

Thailand is also one of the top 10 countries for the number of new mobile subscriptions added during the first quarter of 2016, which will see the number of smartphone subscriptions surpass fixed line telephone subscriptions in the country for the first time.

Nearly 50 percent of all smartphone users in Thailand access social media, video content and instant messaging apps on a daily basis.

According to the latest edition of the Ericsson Mobility Report, the number of smartphone subscriptions in Thailand will almost double from 40 million in 2015 to approximately 80 million by 2021.

The rise in smartphone subscriptions in Thailand is credited to a number of different factors including mobile broadband penetration and the affordability of devices.

The report also said that when it comes to mobile broadband, Australia, Singapore, Malaysia and Thailand are expected to have more than 100 percent mobile broadband subscription penetration in 2016.

Globally, the report found that 80 percent of all mobile phones sold in the first quarter of 2016 were smartphones, compared with 75 percent during the same period in 2015.

The report also estimated that number of Internet of Things (IoT) devices will overtake the number of mobile phones by the end of 2018.

IoT devices will make up the largest category of connected devices by 2018, with 16 billion connected devices estimated to be in use by the end of 2021, as the sectors grows 23 percent annually.

Ericsson said that Europe and the west will lead the way the number of IoT devices expected to rise by 400 percent between now and 2021.

By comparison, the report said that the growth of smartphones is expected to rise from 3.4 billion to just over 6.3 billion by 2021, indicating that consumers continue to have a healthy appetite for the latest handset.


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