Users may be soon be forced to pay a subscription in order to read news posted on Facebook.
The world’s most popular social network is to test a subscription news service which would include a paywall that would block non subscribers from reading more than 10 news stories.
The plans were unveiled by Campbell Brown, Facebook’s head of news partnerships who was speaking at the Digital Publishing Innovation Summit in New York on Tuesday, The Street reported.
“One of the things we heard in our initial meetings from many newspapers and digital publishers is that ‘we want a subscription product — we want to be able to see a paywall in Facebook,” Brown said.
“And that is something we’re doing now. We are launching a subscription product.”
According to The Street, Facebook has been planning a premium/subscription based news service for some time and comes after news organisations have complained that it is only really Facebook which benefits from the news stories being posted on the social network, with news organisations not getting as much in return.
Earlier this year, British news organisation The Guardian pulled out of Facebook’s Instant Articles program and Apple News, citing editorial and commercial reasons.
“We have run extensive trials on Facebook Instant Articles and Apple News to assess how they fit with our editorial and commercial objectives. Having evaluated these trials, we have decided to stop publishing in those formats on both platforms,” read a statement from The Guardian.
The New York Times has also pulled out of Instant Articles, while a number of other US based news organisations including Washington Post and LA Times have installed paywalls on their sites and limited the number of articles people can read for read.
Only last week, some of the world’s leading news organisations including the Associated Press, New York Times and Wall Street Journal, along with thousands of other news publishers joined forces under the News Media Alliance trade organisation to petition Congress over claims that publishers are unfairly compensated from Facebook and Google for publishing news content.
Jonathan is our Google Nexus and Android enthusiast. He is also fanatical about football which makes it all the more strange that he should support Stockport County. In addition to writing about tech, Jonathan has a passion for fitness and nutrition and has previously written for one the UK’s leading watch and horology websites.